Why You Should NEVER Outsource Strategy

Why You Should NEVER Outsource Strategy

What should you outsource?

Administrative tasks, payroll, bookkeeping, data entry, manual tasks, presentations, email management, scheduling, basic research.

Consider a virtual assistant- these are the types of details they excel at!

You can (and should) also eventually hire out help for functions that aren't part of your core competency - e.g.: design, web maintenance and security, tactical implementation in all marketing channels.

But I'll say it again...

There's one thing you should never outsource: STRATEGY. Here are three reasons why not...

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How To Write A Killer Positioning Statement (and WHY)

How To Write A Killer Positioning Statement (and WHY)

Positioning is how you differentiate your biz from the competition and orient yourself for success.  

Why do you need one?

It's simple:  More connection. More conversions. More time for you to focus on scaling all that goodness UP!

Here's how to write those magical TWO sentences for your business...

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Pricing Your Product or Service

Pricing Your Product or Service

That angst we all went through as teenagers - it could be paralyzing. But we grew up, got some more life experience under our belts, and ended up a lot less terrified of making mistakes. (Hallelujah!)

But there are still certain things that send us right back to that place of self-consciousness and anxiety and... maybe even panic.

For entrepreneurs- that landmine is often PRICING(Cue horror movie scream-)

 

But unlike your awkward adolescence, there's a CURE for your pricing angst...

There are 5 easy steps to picking a price point that will keep your nerves in check and your business growing steadily...

 

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