Why You Should NEVER Outsource Strategy

Why You Should NEVER Outsource Strategy

What should you outsource?

Administrative tasks, payroll, bookkeeping, data entry, manual tasks, presentations, email management, scheduling, basic research.

Consider a virtual assistant- these are the types of details they excel at!

You can (and should) also eventually hire out help for functions that aren't part of your core competency - e.g.: design, web maintenance and security, tactical implementation in all marketing channels.

But I'll say it again...

There's one thing you should never outsource: STRATEGY. Here are three reasons why not...

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Financial Goal-Setting Amid Uncertainty

Financial Goal-Setting Amid Uncertainty

We want our uncertainty to motivate us like a whisper in the ear - not a monkey on the back.

And it's easy to let uncertainty take over- especially when we're worried about BIG things potentially changing everything in our lives or businesses.

For entrepreneurs, there are a lot of unknowns always lurking around the corner.

Market changes in our industries. The economy at large. Even our personal circumstances (like divorce, the addition of a new child to the family, an ailing relative) can have a big impact on the time and energy we're used to spending on our businesses.

The key is to find some peace in the midst of the chaos that uncertainty creates. Here's how I attempt this in my life...

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5 Reasons Women Are Superior Entrepreneurs

5 Reasons Women Are Superior Entrepreneurs

Today I want to talk about a topic that is near and dear to my heart: women and entrepreneurship.

If you know me, you know that I finally took the plunge and started my business shortly after having my first child. I suddenly realized that my time had become so much more valuable. If I was going to spend X number of hours away from my young child each day, it better damn well go toward building something I cared about and whose equity I would own.

The long-and-short of it all is this: Women face all sorts of stereotypes and unfair double-standards in our society. Y'all know it. It's nothing new.

But behind each of those stereotypes is a silver-lining, an advantage when it comes to building a kick-ass business...

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Weekend Wishes: Chunk it!

Weekend Wishes: Chunk it!

What are my Weekend Wishes? To be more productive, less scattered, more in-charge of my life and business during the work week...so that I can spend more time re-charging and enjoying life over the weekend.

And so each week I share with you, my dear friend and fellow ambitious spirit, one of my best lifehacks. Some might seem a little silly.  Or a little hippy-dippy woo-woo.  But these janks work, y'all.  At least for me. My hope is that they may sprinkle a little sanity dust on your head, too.  :)

And so without further ado...here's this week's tip for making your Weekend Wishes a reality. 

Chunk it!

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Don't Hide Your Greatness: The Case of Vivian Maier

Don't Hide Your Greatness: The Case of Vivian Maier

I recently stumbled across a Netflix documentary called Finding Vivian Maier.  (Have y'all heard of this?)  It's a mysterious, compelling story with a major lesson for women entrepreneurs like you and me.

Vivian Maier was a nanny to Chicago families from the 1950s through the 1970s.  During that time, she spent much of her days with the children cavorting through the city, taking candid photographs of people on the street. 

The crazy thing is- Vivian Maier never talked about her art.  She never sought publication.  She never did a dang thing with her photos.

One aspect of Vivian Maier's story that I recognize as a shared trait among most women of talent and creativity and ambition is this:

We often hide our greatness...

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Weekend Wishes: Drop It

Weekend Wishes: Drop It

What are my Weekend Wishes? To be more productive, less scattered, more in-charge of my life and business during the work week...so that I can spend more time re-charging and enjoying life over the weekend.

And so each week I share with you, my dear friend and fellow ambitious spirit, one of my best lifehacks. Some might seem a little silly.  Or a little hippy-dippy woo-woo.  But these janks work, y'all.  At least for me. My hope is that they just might sprinkle a little sanity dust on your head, too.  :)

And so without further ado...here's this week's tip for making your Weekend Wishes a reality. 

Drop It.

The Weekend Wishes rule I'm about to put down has, quite honestly, transformed my mindset as an entrepreneur.  You ready??

There's a danger in becoming a SLAVE to the to-do list.  If you're desperate to get out from under your to-do list, go ahead and just CROSS SHIT OFF.

You don't have to finish these things. Just re-sort them into a couple categories...

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